Wax London — Suits Campaign

One studio. A complete campaign.

Wax London hired Cineview Studios for a summer suit campaign, bringing their own textured backdrop to create the setting for the shoot. The team used the studio for photography and video, with in-house equipment as part of their production setup.

The original project booking was a 12-hour studio hire. The campaign shows how one considered setup can support a collection of images and moving content.

See the lighting setup and the campaign photography below, or explore Wax London’s original summer campaign.

A backdrop-led approach to fashion photography.

The Wax London suit campaign places the clothing against a textured background rather than a plain white setting. The setup photograph below shows the backdrop and lighting arrangement, while the campaign collection shows the resulting suit photographs. View them together to connect the production setup with the finished images.

For your own fashion shoot, consider how backdrop texture, garment colour and the lighting direction work together. A consistent setup can help a collection feel connected across wide views and closer details. Allow time to check your first frames with the team before moving through the remaining looks.

Prepare your collection for the studio.

List the outfits, models and finished images you need, and allow working time for changes, photography, video and pack-down. Shot lists and call sheets are optional; share them if they help explain your plans. You can bring your own backdrop and equipment, with no extra bringing-kit charge. Discuss installation and any special setup requirements before booking.

Explore our studio facilities and equipment list, or arrange a studio viewing to plan your production. The historic Wax London booking describes this particular shoot; current hire hours, equipment, support and rates are confirmed separately in your own quote.

Plan your own clothing campaign.

Share your collection size, backdrop ideas, photography and video requirements, and preferred dates. We can help you plan the studio space and confirm the equipment available for your shoot.